THE IMPACT OF DIGITAL ACCOUNTING ON PROFITABILITY OF LISTED INSURANCE COMPANY IN NIGERIA

ABSTRACT This study explores the impact of digital accounting on profitability of listed insurance companies in Nigeria As a consequence of the5 years study period from from 2018-2023, a sample size six (17) of the listed insurance companies in Nigeria. Overall the study concluded that there is significant impact of digital accounting on profitability of listed insurance companies in Nigeria. Good digital accounting practices significantly affect profitability in the Nigerian insurance companies. The adopted contingency theory. The study has established that digital information (proxied as BVS and CFR) have a negative relationship with financial performance (proxied as stock price, SP). Also, the relationship between BVS, CFR and SP of listed insurance companies within the period of 2019-2024 are not statistically significant. Based on the findings of the study and the conclusions made, the following recommendations were made: Nigerian insurance companies should invest in new generation technology and digital accounting tools to enhance their financial reporting systems and improve their operational efficiency. Insurance companies should consider implementing cloud-based accounting systems, which can offer benefits such as real-time data access, enhanced data security, and reduced costs. There should be a focus on training and up skilling the workforce to use these new technologies effectively. Training programs should be designed to ensure that all staff members understand how to use the new system