THE DEPICTION OF TRADITIONAL AFRICAN VALUES AND MODERN MORALITY IN I DO NOT COME TO YOU BY CHANCE BY ADAOBI NWAUBANI

African literature reflects the ongoing intersection of tradition and modernity. Previous studies focus on satire, globalisation, and postcolonial survival strategies, with little attention on how economic struggles reshape morality in contemporary Nigerian fiction. Therefore, this study is designed to examine the depiction of traditional African morality and modern morality in I Do Not Come To You By Chance, to analyse their conflicts, and to assess how characters navigate these dilemmas. The study employs postcolonial theory, particularly Homi Bhabha’s concept of hybridity, to explain the negotiation of cultural and moral identities in postcolonial Nigeria. A qualitative methodology is adopted, with textual analysis of Nwaubani’s novel supported by secondary materials such as journal articles and critical essays. Data are analysed through thematic interpretation of characterisation, dialogue, and narrative structure. Findings reveal that communalism, honesty, respect for elders, and filial responsibility represent enduring African morality, while individualism, materialism, and survival-driven choices signify modern ethics. Kingsley’s transition from honesty to fraud illustrates the conflict between inherited values and harsh economic realities. Characters such as Cash Daddy embody modern immorality, while Paulinus symbolises moral steadfastness. The narrative highlights how economic pressure fuels ethical compromise, yet traditional values persist as reference points. This study concludes that I Do Not Come To You By Chance captures the hybrid moral landscape of contemporary Nigeria. It recommends that African literature continue engaging ethical conflicts to reflect shifting socio-economic realities and guide moral discourse. Keywords: African values, modern morality, postcolonial literature, hybridity, Adaobi Nwaubani, I Do Not Come To You By Chance Word Count: 234 words.