THE EFFECT OF BRANDING ON PRODUCT POSITION IN THE YALE FOOD INDUSTRY (A STUDY OF YALE FOOD INDUSTRY IN FOUR LOCAL GOVERNMENTS IN IBADAN METROPOLITAN CITY)

Student: Rukayat Okiki Miskil
Supervisor: Mr O O O
HOD: Mr O O O
Department of Marketing
Business Studies
Federal Polytechnic Ede, Osun State

Abstract

This study was on an evaluation of branding on product positioning in Yale food industry in 4 local governments in Ibadan metropolitan city

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