EFFECT OF BUSINESS OWNER ATTITUDE ON BUSINESS SURVIVAL (A STUDY OF SOME SELECTED SMALL ENTERPRISE IN ILORIN METROPOLIS KWARA STATE)
Abstract
ABSTRACT
The study was carried out to looked at the effect of business owner’s attitude on business survival; a study of some selected small business in Ilorin metropolis, Kwara State. The following problems were identify for research: the owner’s risk-taking attitude; owner’s attitude towards employees; owner’s attitude towards customers; and owner’s attitude towards financial management. Thus, in carrying this research work; data was gathered by the use of questionnaire and analyse through sample percentage table. At the end of the research, it was confirmed that owner’s positive attitude towards risk-taking; employees; customer; and financial management aids to the survival of a business.
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