IMPACT OF TECHNOLOGICAL ADVANCEMENT ON NEWS GATHERING AND DISSEMINATION IN DELTA BROADCASTING SERVICE (DBS), ASABA
Abstract
ABSTRACT
This study assesses the influence of technological advancement on news gathering and
dissemination in DBS, Asaba. The study was anchored on the diffusion of innovation and the
technological determinism theories. Being a quantitative research, the study adopted the survey
research method and used the questionnaire as instrument for data collection. The questionnaire
was distributed to 112 respondents who were sampled from the population of 112 staff of DBS,
Asaba using the consensus sampling technique. The data collected from the respondents were
presented in tables and analyzed using simple percentages. Based on the duiu analysis, the study
found among others that virtually all the respondents are of the opinion that ICTs help them in
reducing and simplifying their workload. The study therefore recommended that in order to
encourage the growth of ICTs in the country and tap from the benefits ICTs can give (o news
reporting, government should intervene by providing enabling environment that would attract
both local and foreign investments in the area of technological acquisition and development.
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