IMPACT OF SOCIL MEDIA AS ALL EMERGING MEDIA OF POLITICAL COMMUNIACTINO IN ASABA DELTA STATE
Abstract
The study was a critical examination of the impact of social media as an emerging media of political communication in Asaba, Delta State. The advent of social media has revolutionized political communication, offering new avenue for political actors to engage with citizens. This study investigated the impact of social media on political communication in Asaba, Delta State, Nigeria the survey research design was used. The questionnaire was used as instrument to gather data for the study. A total of 400 questionnaires were distributed. The data collected were tabulated and analyzed using simple percentages. The three hypotheses formulated were tested using chi-square method respectively. The findings of the study revealed that social media has become a crucial tool for political information dissemination, mobilization and participation in Asaba. The study therefore recommended that social media has transformed political communication in Asaba, offering opportunities for increased political engagement, participation and democratization
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