LISTENERS PERCEPTION OF NEWS COMMENTARIES BY ODENIBO FM

Student: Oghenero Bright Igwoku
Supervisor: Mr Kenneth Oyem
HOD: Mr Chike Fidelis Nwabudike
Department of Mass Communication
Information Comunication Technology
Delta State Polytechnic, Ogwashi-Uku, Delta State

Abstract

ABSTRACT study explores listeners' perceptions of news commentaries broadcast by Odinigbo FM, an influential radio station based in Obosi, Anambra. The research investigates how audience members interpret and react to the station's news arias, considering factors such as credibility, relevance, and engagement. .g a mixed-methods approach, the study combines quantitative surveys with rive interviews to gather comprehensive data on listener attitudes and .s. Key findings indicate that listeners generally view Odenigbo FM's commentaries as a reliable source of local and national news, with particular is on the station's ability to address community-specific issue and present balanced perspectives. However, some concerns regarding potential biases and the influence of political affiliations on the commentaries are also highlighted. The sad/ concludes by discussing the implications for media practitioners and suggests areas for future research, including the Impact of technological advancement on audience perceptions of radio news commentaries.

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